About BVeja Shea Botanicals

BVeja Shea Botanicals was founded by Veronica Easterling Thomas, a Direct Sales marketing Coach, after being encouraged by some of her clients to start her own line of skin care products. The name is pronounced Ba-Vee-jah which is a combination of her husband’s name Bruce, "B," Veronica, "Ve," and their son Jaylin, "ja."

Veronica Speaks

I became a direct sales coach after becoming frustrated with the direct selling industry. I was a consultant for two major companies and was never able to meet the requirements for their compensation plan. It actually made me feel like a failure. So, I left those companies and signed up with Avon and became a leader within a month. So, I knew then that it wasn’t I, it was the compensation plan of the company. This was later confirmed on a network marketing conference call training when I heard the speaker say that the compensation plan of a company determines the behavior of the consultant. That’s when I had the idea to coach individuals who had a brand and wanted to become a direct sales company. During this process, I was able to successfully coach and mentor several clients including Jasmine Lawrence of Eden Body Works, a young entrepreneur, who was on the Oprah Winfrey Show. Inky Loves Nature and Indigofera were also among my lists of clients. I learned a great deal from all of them, especially Leesah of Inky, about natural skin care ingredients. Even though they had wonderful products, there were some of my favorites that were missing from their line. So, I decided to fill in the gaps and create a line of products with some of my favorite ingredients. I also wanted to create a line that would support people with pain disorders. As a fibromyalgia sufferer, I have the discovered the benefits of thalassotherapy, sea salt baths, and its power to heal and detox the body. Aromatherapy has now become a favorite past time experimenting with various oils and creating something that will treat or reverse a symptom or condition.

There is an interesting story behind why each line was created. And over the next few months, you see various articles explaining the details of each line as they are introduced. So sign up for the newsletter to read about these ingredients and for updates and specials. The first line introduced is the BVeja Shea line which is aromatherapy shea butter. The first product is the skin butter. Visit the products page to read more about this amazing product and the story of the turtle- yes I said the turtle. The turtle was the inspiration for this line. Read more...